“The human element is critical. There’s so much power in a handshake or a face-to-face meeting.”
George Martin, trade support specialist at Cheevers & Co., discusses the importance of human interaction in the financial industry. Despite the fact that technology has moved a majority of trading activity from open outcry pits to digital screens, Martin stresses how human interaction is still a key element in the industry. He also gives a brief background of his own trading career, and recalls the state of the financial industry before the technology boom. Giving an example from his own office, Martin tells the audience how he receives instant messages from someone a few feet away from him, when instead he would prefer them to get up and ask him the question. While Martin is not completely against technology, he believes that there is a balance that must be found between spending time in front of a screen and spending time in front of another human.